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Why Investing in Diverse Companies Will Keep Future Mistakes…

As a guiding force behind the StandUp Ventures fund, Michelle McBane speaks of her time investing in female-led companies.


2 min read

Opinions expressed by Entrepreneur contributors are their own.


In this video, Entrepreneur Network partner MaRS Discovery District sits down with Michelle McBane of StandUp Ventures to talk strategy and the inspiration behind the company’s name. 

McBane notes the company’s name comes from the “Fearless Girl” statue near Wall Street in New York City. It’s a figure the company considers both curious, courageous and reflective of the company’s brand. McBane talks about how the company’s goal is to invest in female-led ventures that are in the beginning of the fund-gathering stage. 

The company strives to meet the evidence of its data, which shows that diverse teams perform better than homogenous teams. Noticeably, McBane, through StartUp Ventures, has seen how diverse teams make it easier to keep to their company goals and recover from mistakes later. 

Click the video to hear more about StandUp Ventures.

Related: Not Listening to His Investors Was One of the Best Decisions This Entrepreneur Made

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